Spindl

Spindl is redefining growth in Web3 by offering a comprehensive platform that unifies attribution, analytics, audience segmentation, and advertising. With tools like customizable dashboards and real-time tracking, Spindl enables developers to understand user behavior from initial engagement—be it a tweet, Discord post, or ad click—to on-chain actions such as NFT purchases or token staking. This holistic approach empowers teams to optimize their marketing strategies effectively.

At the heart of Spindl’s innovation is the “Flywheel” protocol, which automates the entire marketing cycle: from identifying valuable on-chain events to attributing user actions and rewarding contributors. This system ensures transparency and efficiency, allowing developers to scale their user acquisition efforts without relying on traditional Web2 intermediaries. By bridging the gap between off-chain interactions and on-chain activities, Spindl provides a seamless growth solution for decentralized applicationFounded by Antonio García Martínez, a veteran of Facebook’s early advertising team, Spindl brings deep expertise in digital marketing to the blockchain space. In early 2025, Spindl was acquired by Coinbase and integrated into its Layer-2 network, Base, to enhance on-chain discovery and support the next generation of decentralized applications.